AI Stills Campaign: Never Lose Your Way — Creative Direction & Production Solutions for Integrated Advertising

For our recent creative test, we set out to show how AI-generated stills can go beyond stand-alone images and form the foundation of a full campaign.

These visuals were originally created for our fitness awareness brand film reel, Never Lose Your Way. By designing the stills with motion in mind, we demonstrated how easily they can evolve into an integrated campaign, stretching across brand film, photography, and digital content.

The strength of this approach lies in combining our advertising and production expertise, together with high-end AI visuals and post-production. We’re able to maximise content variety from a single creative source. The result is a more agile, scalable, and cost-effective way for brands to create campaigns that work across platforms.

This is just the start of our exploration into how AI-driven production can expand creative possibilities while staying true to brand storytelling.

Awareness Campaigns

We at Artists & Legends do not only work with hot models, rock stars and famous actors, we have an altruistic side that looks to produce meaningful work for good people and brands around the world.

Producing awareness campaigns is one of Debbie Bacher's, passions. Her most recent work has been for Siemens and Skype.

SIEMENS GLOBAL AWARENESS CAMPAIGN:

Siemen's Global Urban Generation Project - 2012. Johannesburg, Bombay and Istanbul.

1.9 billion children wake up every day in developing countries all over the world, these children are the future generations of cities. The Siemens - Urban Generation Project gives children in developing countries a voice by asking them what they would like to see in their city of the future. We ran a pilot of this project in three developing countries...where each of the cities we visited, Johannesburg, Mumbai and Istanbul all face many very different unique challenges which affect the every day life of the people who live there. Working with Siemens partner schools in each city, we spent time with children in each city and documented through photography and film what they wanted to see in their city of the future.

Siemen's Urban Generation Project: Trailer

SKYPE- Teaching children about important issues around the world: South Africa 2014.

The Southern African Foundation for the Conservation of Coastal Birds (SANCCOB) gave students from six classrooms, including Egglescliffe Primary UK, the chance to meet penguins, learn of their plight and what they can do to help through Skype in the classroom.

We are looking to partner with agencies that work on awareness campaigns and conscientious advertising around the world.