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Artists & Legends

HYBRID CREATIVE PRODUCTION ARTIST MANAGEMENT

  • HOME
  • WORK
  • AI CREATIVE STUDIO
  • DIRECTORS / DOP's
  • PHOTOGRAPHERS
  • WHO WE ARE
  • CONTACT
  • THE VIRTUALS

AI Sport Commercial - Never Lose Your Way

Stepping Into the Future.

Artists & Legends is a hybrid creative agency blending traditional production with GenAI, 3D and Post Production. This AI reel is a proof of concept, demonstrating how we craft high-impact campaigns by merging longstanding production experience with today’s most forward-thinking creative technologies.

Entering the GenAI space has been nothing short of thrilling. As a team of visual storytellers, we saw an opportunity to harness this technology to expand what a creative studio can imagine, build, and deliver.

At a time when advertising teams are expected to create more visually ambitious content - on tighter timelines and leaner budgets - we offer creative solutions that make that possible. Whether it’s designing cinematic locations, solving complex production challenges, or building a diverse, global cast of characters, we do it all with agility, precision, and a focus on impact.

GenAI isn’t here to replace craft - it’s here to amplify it. When combined with experienced creative direction, production ingenuity, and strategic thinking, it becomes a creative engine that unlocks new visual languages and campaign possibilities.

This reel is just the beginning.

If you're ready to explore how a hybrid approach can work for your brand — let’s talk.

 

Whether we start with existing imagery or create new visuals, we build full campaign ecosystems - from hero films and teasers to stills and social edits - all tailored for cross-platform use.

 
tags: Runway, Runway ML, AI advertising, AI sport, AI sport advertising, AI generated content, Digital Content, AI commercial
categories: Advertising, Cinematography, Commercial, Creative Direction, Creative Management, Director, Post Production, Production, Sport Commercial
Friday 06.06.25
Posted by Debbie Bacher
 

N26 Online Bank - Phising - Security Explained

The 2nd of 5 films explaining in an entertaining way about online scams.

This project involved full service production of films & stills, direction, casting & post production, including original music composition of 375 assets in 5 languages.

tags: Production Service, production, Post Production, online banking
categories: Cinematography, Advertising, Creative Direction, Creative Management, Director, Photography, Post Production, Production
Tuesday 09.19.23
Posted by Debbie Bacher
 

N26 Online Bank - Travel Scams - Security Explained.

1 of 5 films explaining security scams. In this film an air steward explains travel scams.

This project involved full service production of films & stills, direction, casting & post production, including original music composition of 375 assets in 5 languages.

tags: Post Production, Production Service, production, Producer, cast, commercial
categories: Advertising, Creative Management, Creative Direction, Cinematography, Commercial, Director, Photography, Post Production
Thursday 05.11.23
Posted by Debbie Bacher
 

N26 Online Bank - The Month of N.

The Month of N is the biggest project the Creative Studio at N26 executed since their launch in Germany in 2015. The project involved rolling out daily activations through the month of November 2021.

We created a blend of actual in camera clips, digital assets, fun filters, merchandise and a grand prize at the end of the month. I managed the project and the creative production assets together with the in house creative director. The social clips were directed and shot by Roice Nel. I also oversaw the edits, which were created for YouTube and Instagram. Winner of 2 Silver Awards at the Deutscher Digital Awards!

tags: Online Video, online banking, N26 online bank, Advertising Campaign, social media
categories: Cinematography, Advertising, Creative Direction, Creative Management, Commercial
Sunday 06.19.22
Posted by Debbie Bacher
 

N26 Online Bank - Next Generation.

N26 is an online bank based out of Berlin. Voted world’s best bank by Forbes in 2021.

Next Generation is a fun series of social clips about the unique features offered on their App.

Directed and Shot by Roice Nel.

I also oversaw all of the edits, which were in 2 languages, with multiple formats.

tags: social media, online banking, next generation, N26 online bank
categories: Cinematography, Advertising, Creative Direction, Creative Management, Production, Post Production
Sunday 06.19.22
Posted by Debbie Bacher
 

Production in Berlin for Martinsson King - Behind the Scenes Part 2

Eco hair care brand Martinsson King, based out of Stockholm, commissioned Artists & Legends to produce their latest brand film and photo shoot in Berlin, Germany. Principal photography by Kate Bellm. Our very creative two day shoot was captured beautifully by Carolin Saage. Models cast from Mega Models and Izaio Berlin. Here is part two, behind the scenes. .

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tags: Directing, director, Berlin, production, Models, Martinsson King, Cinematography
categories: Advertising, Commercial, Creative Direction
Thursday 06.20.19
Posted by Debbie Bacher
 

New Work - Martinsson King - For Those Who Refuse to Settle.

We are honored to have been chosen to fly to Berlin to shoot a brand film for the hair care brand Martinsson King. The challenge was to create an engaging, visually impactful 30 minute film for their global launch event.

The film, which has 4 separate stories, is directed by our very own producer, Deborah Bacher. This debut was exciting and creatively rewarding. She worked closely with the Creative Director, David Glover, over a period of two months to not only handle the production aspects of the shoot, but to create a treatment that would be showcased to distributors and hair care professionals from around the world at the event in Sweden.

Here are 2 of the 4 films.

The films were shot on location in Berlin and Mallorca. DOP Daniel Lezz.

tags: haircare brand, haircare, director, Creative Producer, Creative Production, Berlin, Mallorca
categories: Cinematography, Advertising, Commercial, Creative Direction, Director, Fashion FIlm, Production
Wednesday 05.29.19
Posted by Debbie Bacher
 

Creative Management Agency - Cape Town - Update.

FOOD PHOTOGRAPHER RUSSELL SMITH’S SHOOT PASTORAL KITCHEN WINS GOLD!

Russell Smith is a specialist in every genre he shoots. He is also a master of light. His skill at capturing fast action shots, and the finer details of still life, allows him to shoot for a wide range of clients. His latest shoot - Pastoral Kitchen has won gold at the One Eye Land Awards. Congrats Russell!

His food portfolio is available here. Please take some time to view his advertising and product photography too.

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tags: Food Photography, Advertising Photographer, Adventure Photography, Kitchen, Vermeer lighting, Food, Baking, Cook, Chef, Cooking
categories: Advertising, Creative Direction, Photography
Sunday 12.09.18
Posted by Debbie Bacher
 

New Work for TomTom.

A creative agency is a reflection of the clients it serves. Artists & Legends is dedicated to building long-standing relationships that go beyond one-time projects. We strive to provide value and service on a consistent, on-going basis, anywhere in the world. We are excited to share our latest campaign for TomTom, shot in Portugal.

Creative producer Debbie Bacher and director/ cinematographer Fabian Vettiger reunited, are currently working hard on another TomTom campaign back in Cape Town. Photographer Stephen Greeff joined the creative team for a very special 6-day production. The fruits of this wonderful teams labours will launch later this year.

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For now, see exclusive behind the scenes images and videos via our Instagram.

tags: Cape Town Production, creative agency, Production Service, production, Creative Producer, Cape Town, Client Service, Global Artist Management, Global Agency, Artists Representation, Artists & Legends, Artist Management
categories: Advertising, Automotive, Commercial, Creative Direction, Post Production, Production, drive
Wednesday 06.07.17
Posted by Debbie Bacher
 

Commercial Production Cape Town - Artists & Legends' latest commercial.

We recently flew up to Johannesburg to shoot a commercial for Mobicel. The influencer campaign launched 1st December 2016. We got to work with rapper Shane Eagle, Gqom Queen Babes Wodumo, Sketchy Bongo, Radio DJ on 5FM Linda Mbuso, Social Entrepreneur Maitele Wawe and Illustrator Kingsley Palime. Our stylist, Chloe Andrea designed Babe's original costume! Directed by Michelle Wastie. DOP Devin Toselli. Editor: Tim Goodwin.

tags: Production, Music, original score, Sketchy Bongo, Rapper, Wololo, Commercial, Producer, Influencer, Gqom
categories: Fashion, Commercial, Creative Direction, Advertising, Post Production, Production, Styling
Friday 12.02.16
Posted by Debbie Bacher
 

Artists & Legends Launch The KeeganB Show on YouTube

Artists & Legends producer Debbie Bacher took up the challenge of moving online radio presenter Keegan Basil onto YouTube. The passionate presenter proved himself a worthy candidate when his first series, covering SA Menswear Week, became an overnight YouTube sensation! Here is what we created together for The KeeganB Show. Produced by Debbie Bacher. Cinematographers: Ebrahim Hajee and Jess James Harris. Editor: Estienne Bruwer of The Post Office.

The KeeganB Show aims at promoting entrepreneurs, charities and events. His very personable demeanour brings out the best in those being interviewed. Here are a few of the interviews with the up and coming designers in South Africa.

tags: Fashion, Fashion Film, Runway, Designer, SAMW, menwear, Production, Post Production
categories: Advertising, Creative Direction, Fashion, Post Production
Monday 08.15.16
Posted by Debbie Bacher
 

Artists & Legends showreel

Our very talented editor Tim Goodwin created our latest showreel. We absolutely love what he has done! Thank you Tim.

tags: showreel, editor, editing, Artist Management, Global Artist Management, production, Styling
categories: Advertising, Creative Direction, Fashion FIlm, Photography, Post Production, Production, Styling, TVC
Monday 06.06.16
Posted by Debbie Bacher
 

ITALIAN SPORT & LIFESTYLE PHOTOGRAPHY DUO JOIN ARTISTS & LEGENDS.

Matt-Eric is a commercial photography duo based in Italy.

It sparks from the collaboration of Mattia Balsamini and Enrico Caputo, respectively committed to commercial work. They are not only a photography duo, they are project creators. They create involving and interactive ideas and then execute them beautifully. Artists & Legends represent Matt-Eric worldwide.

Please contact debbie@artistsandlegends if you would like them to pitch on a concept or shoot your campaign. They love to travel!

SELECTED CLIENTS, MAGAZINES & AGENCIES

1861 United, Adidas, AS Roma, Banca Nazionale del Lavoro, Barilla, Bertolli, DLV, BBDO, ENI, Fondaznione Telethon, GQ, Gran Cereale, Icon Italian Red Cross, Mari-Mo, M&C Saatchi, McCann Worldgroup, Merceded Benz, Monocle, New Scientist Magazine, Nissan Politecnico di Milano, Puma, Rai, RDS, RTL, Save the Children, TBWA, Telecom, Toyota, Unilever, Universal Music, Wired.

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tags: Manchester United, Soccer, Sport Photography, Lifestyle Photography, Travel Photography, Creative Direction, Creative Management, Global Artist Management
categories: Advertising, Commercial, Creative Direction, Editorial, Fashion, Sport Photography
Thursday 01.28.16
Posted by Debbie Bacher
Comments: 1
 

Artists & Legends Creative Management and Production House

Artists & Legends is the hot, new agency in Cape Town. Already turning heads both locally and internationally, its the agency to contact for top creatives both in Cape Town and Europe and any size production budget. The way advertising and marketing is engaging with potential consumers has changed, thanks to the internet. So has the production industry, revolutionalized by the digital world. Artists & Legends embrace these changes, by inviting to brands to connect with them for a creative brief, which will be coupled with the right creative for the project, and executed professionally according to budget. The in-house producer has many years of international experience, working with ad agencies and brands from Europe and the US, looking to escape the winter. Cape Town and the African continent is the place to be. With its diverse locations, professional crews, and incredibly favourable exchange rate.

The producer at Artists & Legends has been a producer for almost 2 decades. Her experience encompasses print & commercial production, music videos and large fashion events. After receiving a Bachelor of Science in Advertising and marketing from The Fashion Institute of Technology in New York City, she returned to her home town to work in advertising. Little did she know that she would end up working for Tanya Townsend, one of South Africa's most revered print producers. Debbie's career has grown steadily over the years, producing massive print campaigns and TV commercials in Cape Town for the international market. Debbie did not stop there. With her global contacts, she has worked backstage at the Mercedes Benz Fashion Week in New York City and Australia, produced campaigns in New York, Los Angeles, Lisbon, Seychelles, Mauritius and Bombay, to name a few. Her love of travel and working with different cultures kept her on the move. She's worked alongside Sally Field, Rachel Griffith, Natalie Imbruglia, Ryan Reynolds and Owen Wilson. Her most recent contract was as the national Producer for Kevin Murphy in the USA. She produced 3 day fashion events across the US, culminating in hair and fashion shows for almost 1000 people. At the beginning of 2015 Debbie returned to Cape Town to launch Artists & Legends. Her vision: to harness her diverse, global experience and the creativity she has experienced on 3 continents, and to offer it to the creative industry in South Africa. The result: A progressive, forward thinking agency comprising of artists with their own unique voices looking to offer their vision to advertising agencies, brands and production houses both in South Africa, and the rest of the world. 

Her clients include: Hummer, Reebok, Speedo, Intercontinental Hotel Group, Bacardi, Philips, Shiseido, Azzaro, Fanta, Synsam, Dove, Voltaren, TomTom, Grey Goose Vodka, Elle, GQ, Sony, BMG, Vanity Fair, Burger King, Kevin Murphy, Millers Beer, NBC, Siemens, Skype, Superbalist.

Artists & Legends represent:

Directors and Cinematographers.

Photographers.

Stylists.

Commercials Artists.

Post Production.

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tags: Cape Town Production, Production, Full Service Production, Summer, Commercial Artists, Photography, Car Photography, Post Production, Artist Management, Creative Management, Creative Director, Director
categories: Fashion, Creative Direction, Commercial, Automotive
Monday 11.09.15
Posted by Debbie Bacher
 

Discovered by Oprah, Represented by Artists & Legends Creative Management - Photographer Sivan Miller.

In his motifs, Sivan Miller seeks the face of the 21st century. His feel for unique looking models, fashion, and locations all combine into cool portraits offering the beholder a new perspective on today’s world. In his choice of models, he looks for a certain “alien feeling”—for types that will take us on a trip to the near future. In doing so, Sivan often sets standards in the field of lifestyle photography.
Being discovered by the legendary talk-show host Oprah Winfrey propelled his career even further. Today, this young photographer belongs to the emerging masters of Fashion Photography. His sense for faces and his modern staging all make for a laid-back but also very secure visual vocabulary.

We love his aesthetic, yet somewhat lifestyle approach to his editorial work. He also has an incredible imagination which comes across in his highly styled, futuristic campaigns. You can see more of Sivan's work here:  http://www.artistsandlegends.com/photography-1/#/sivan-miller-editorial-photography/

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tags: Billabong, Surf, Sport Photography, Ocean, Cape Town Production, Cape Town, Location Shoot, Beach, Lifestyle Photography, Beauty Campaign, Street Style Shoot, Advertising, Country Road, Edgars, Active Wear, Editorial, Fashion
categories: Advertising, Commercial, Creative Direction, Editorial, Fashion
Tuesday 10.06.15
Posted by Debbie Bacher
 
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